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QuickTip: Use Hootsuite To See What’s Going On Where You Are (Or Any Other Place)
I’ve been using Hootsuite for some time now and I’m still finding out neat little tricks all the time. The location search feature was introduced a while a go now but I hadn’t really put it to the test. So, I decided to give it a go.
On your main Hootsuite dashboard, up in the top right-hand corner you’ll see the magnifying glass icon. This is the search tool. Some of you will already know that (sorry). Now, click on the search icon and you’ll get the dropdown box for your text entry.
For a general search, you would just pop in what you’re looking for and away you go. But if you notice the little crosshairs next to the text box, this allows you to search relative to your current location.
(NB: You’re browser will probably ask for you to give permission to Hootsuite to identify your location)
If you put in your search query then hit the cross-hairs you will get a stream of tweets which match that query and are local to you. You’ll see “geocode:” and a bunch of numbers in the header of the column. This is just the longitude and latitude of your current position.
This could be very useful for local businesses looking for potential customers. I use it sometimes when I travel around with my laptop and I want to see what’s happening on Twitter locally. I just use a location-based search with nothing is the text box. That way I get ALL the tweets which are nearby.
If you want to see local results for a location which you aren’t currently in then all you need is the coordiantes or that location. You can get this information from various sites. Lifehacker have a great trick for getting this information straight from your browser using Google Maps.
Just get the place you want on Google Maps (make sure it’s centred) then drop this code in the address bar and you’ll get a popup with the coordinates.